H3GameLine

“. . . This is the medium of our moment. It is a medium that is telling our cultural story, and the fact that it is a primary tool of youth and adolescents means it will have a tremendous impact on how the next generation or two plays itself out...” – Sheldon Brown, Visual Arts Professor and Director of the Center forResearch in Computing and the Arts at the University of California, San Diego

H3GameLine.com is the premier online gaming portal for Cyber Sports competition. The hip-hop gaming market has dedicated gamers that require a competitive arena in a live setting as well as online. H3GameLine recognizes the skill and dedication that it takes to master these games on a championship level.

H3GameLine provides the definitive arena where the devoted gamers can hone their skills against the best of the best for cash and prizes. H3GameLine.com gives players of all levels a competitive environment where they can learn, have fun, compete, and win prizes.

H3GameLine.com is about the spirit of competition.

All HipHopSodaShops™ will provide dozens of video gaming stations, utilizing the finest HD flat Screen TVs, offering the ultimate gaming experience. All gaming competitions are available in store and online, giving H3GameLine users worldwide the chance to win daily, weekly, and monthly prizes.

A comprehensive study issued in 2005 by the Entertainment Software Association reported the following statistics: In 2003, game sales hit $7 billion, in the same exclusive ballpark as movies (about $9 billion). By 2004, games sales had climbed to 7.3 billion. Unit sales to play those games hit $239.2 million in 2003 and $248 million in 2004.

The study also found the following: Gamers devote more than triple the amount of time spent playing games each week to exercising or playing sports, volunteering in the community, religious activities, creative endeavors, cultural activities, and reading. In total, gamers spend 23.4 hours per week on these activities, compared to 6.8 hours per week playing games.

Also reported was that 56% of online game players are males under 35, and 44% of game players are females under 35. The second highest ranking of the types of onlines games played was for Action, Sports, Strategy and Role Playing.

Hip Hop Merchandizing
Simmons Lathan Media Group (SLMG) estimates that 45.3 million consumers are now spending $12.6 billion a year on Hip Hop media and merchandise worldwide, and that approximately 80% of Hip Hop spending comes from White Americans 13-35, with an average annual growth rate exceeding 70% over the last 5 years.

The exploding popularity of hip-hop and the hip-hop culture will maximize merchandising and retailing opportunities, particularly for H3's own merchandise lines. HipHopSodaShops™ capitalize on the unending demand for everything hip-hop with a large merchandising area in each location.

Patrons will be able to purchase directly from any soda shop a number of items including hats and t-shirts that carry the HipHopSodaShop logo. In the very near future, the hiphopsodashop website will also sell the hiphopsodashop merchandise lines.